[Sigia-l] Taking card sorting online

Donna Maurer donna at maadmob.net
Tue Nov 15 04:51:50 EST 2005


On 15 Nov 2005 at 4:51, Manu Sharma wrote:

> The MindCanvas, a user research service was launched recently that
> solves the old problem of how to do card sorts online effectively. It
> uses Ajax and "Game-like Elicitation Methods" to make sorting easy and
> engaging.
> 
> Actually, it's a bit unfair to call it just a card sorting tool as it
> lets you employ many other methods to conduct remote and collaborative
> user research.
> 
> What do you think? Would it be useful for user research tasks you
> conduct? Anything you'd do differently?
> 
> As an aside, it's interesting that more and more UX firms (37Signals,
> Creative Good, Adaptive Path) are launching their own products and
> services these days. The MindCanvas is designed and developed by
> Rashmi Sinha (http://www.rashmisinha.com/) and Jonathan Boutelle
> (http://www.jonathanboutelle.com) of Uzanto Consulting. More about its
> design on Rashmi's and Jon's site.

No, it would not be of any use for any user research tasks I conduct as I prefer to do 
my own work when and how I want to do it not to send the work out to a consultancy 
and hope that they provide me with the magic answer.

It is not a tool at all, it is a closed consultancy service. And it shouldn't even be 
mentioned in the same paragraph as tools such as 37signals products and 
measuremap. A consultancy service and a tool/product are just not alike.

How so not web 2.0!

Donna

-- 
Donna Maurer
Maadmob Interaction Design

e: donna at maadmob.net
work: 	http://maadmob.com.au/
blog: 	http://maadmob.net/donna/blog/
AOL IM: maadmob





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