[Sigia-l] Taking card sorting online

Listera listera at rcn.com
Tue Nov 15 17:22:31 EST 2005


Manu Sharma:

> But will people pay for this?

That's the question, But, I just don't know for a fact why Adaptive Path [1]
did indeed create MeasureMap and at what ROI. As I suggested, if it was for
learning some technology, garnering mindshare or creating a
marketing-oriented loss-leader, who knows, that may serve its purpose.

[1] Incidentally, I love their logo but don't care much for their logotype.
So, there. :-)

---- 
Ziya

Best Practices,
For when you've run out of your own ideas and context.




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