[Sigia-l] user survey questionnaire

Eric Reiss elr at e-reiss.com
Mon Mar 29 13:40:54 EST 2004


Dear Patrick,

Keep in mind that all volunteer questionnaires are self-segmenting.
In other words, you only get results from people who like to take
surveys. This has a tendency to skew the results - quite a lot in
many cases.

Also, getting a questionnaire right is very tricky (if you insist,
check out Don A. Dillman's fat but practical book - "Mail and
Internet Surveys, the tailored design method").

As Jesse suggested, if you're new to this game, get someone with good
interviewing skills to call people up in person. Much better ROI. And
if you're doing this yourself, get a couple of clocks to tell you the
local time. This is particularly useful if you're dealng with
anything more than three timezones away (the mere fact that CET went
on summertime yesterday has screwed up my own "in-the-head"
calculation throughout the day).

Cheers,
Eric

Eric Reiss
Principal
e-reiss aps
copenhagen, denmark

www.e-reiss.com




More information about the Sigia-l mailing list