[Sigia-l] The 3 Factors of I/A

[Richard Weigel]

jess at cognissa.com wrote: 

"For your list I'd wonder about -
- Similarity of Content  (based on what? similarity is driven by users
and the business. Apples going with apples is fine, because users
understand that. 
But on a stock photo site, maybe it should be Granny Smith with other
green things, and Red Delicious with other red things. Which to choose
depends on user and business goals.)
- User Tasks (User Goals are more valuable)
- Business Goals (definitely)"

Maybe I am confused, but why can't a Granny Smith be with both Green
and with Apples?  (or fruit, or whatever)

Shouldn't a person looking for images of green things be able to find a
Granny Smith as easily as a person looking for images of apples?

Are they mutually exclusive?  Is IA so limited and constraining?

Richard Weigel
Global IT Sourcing
Wyeth
31 Morehall Road (A2335)
Frazer, PA 19355

weigelr at wyeth.com
tel: 484-563-2335 (tie line 8-563)
fax: 484-563-2300