[Sigia-l] Re: The 3 Factors of I/A

[Richard Weigel]

Richard Dalton wrote:
"...but I totally disagree with the statement "IA is primarily
concerned with the problems of organisation of content" - IMHO, IA is
primarily concerned with the problems of helping people find things..."
 
I would suggest that this should be extended to say that IA is
primarily concerned with the problems of helping people find things that
are relevant to their current purpose.

I don't think people just browse the web to see what they can see. 
They browse the web looking for information because they want it for
some reason.  Google has a button that says "I'm feeling lucky" It
doesn't take the user to a purley random site, it takes the user to the
web page that rises to the top of a search results list, bypassing the
display of that list.

IA is about making decisions about how to organize content so that it
is where people will look for it.

Rich

 

Richard Weigel
Global IT Sourcing
Wyeth
31 Morehall Road (A2335)
Frazer, PA 19355

weigelr at wyeth.com
tel: 484-563-2335 (tie line 8-563)
fax: 484-563-2300