Chang, SB; Lai, KK; Chang, SM Exploring technology diffusion and classification of business methods: Using the patent citation network TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, 76 (1): 107-117 Sp. Iss. SI JAN 2009

[Eugene Garfield]

E-mail Address: stephen.22 at hotmail.com

Author(s): Chang, SB (Chang, Shann-Bin); Lai, KK (Lai, Kuei-Kuei); Chang, 
SM (Chang, Shu-Min) 

Title: Exploring technology diffusion and classification of business 
methods: Using the patent citation network 

Source: TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE, 76 (1): 107-117 Sp. 
Iss. SI JAN 2009 

Language: English 

Document Type: Article 

Author Keywords: Patent; Patent citation; Basic patent; Technology 
diffusion 

KeyWords Plus: INNOVATION; EVOLUTION; MODELS 

Abstract: Among the many technology forecasting indicators, patents and 
patent citations are useful and important indicators. The more frequently 
a certain patent is cited by subsequent patents, the more the related 
technology can be said to be diffused, implying that the technology is 
more widely applied and thus more valuable. This paper analyzes the 
business methods technology which retrieves patents from the USPTO 
database. There are two purposes of this paper: 1. establish the 
indicators for finding basic patents and measure the relationship of these 
basic patents; 2. classify the basic patents and explain the groups of 
technology diffusion. Finally, this study identifies the two mainstreams 
in business method technology: one is focused on marketing technology, and 
the other one stresses on data security. Both are important for Internet 
data processes or e-commerce activities. (C) 2008 Elsevier Inc. All rights 
reserved. 

Addresses: [Chang, Shann-Bin] Ling Tung Univ, Dept Commercial Technol & 
Management, Taichung 40852, Taiwan; [Lai, Kuei-Kuei] Natl Yunlin Univ Sci 
& Technol, Dept Business Adm, Touliu, Taiwan; [Chang, Shu-Min] Nan Kai 
Inst Technol, Dept Ind Engn & Management, Nantou, Taiwan; [Chang, Shu-Min] 
Natl Yunlin Univ Sci & Technol, PhD Program BA, Touliu, Taiwan 

Reprint Address: Chang, SB, Ling Tung Univ, Dept Commercial Technol & 
Management, Taichung 40852, Taiwan. 

E-mail Address: stephen.22 at hotmail.com 

Cited Reference Count: 36 

Times Cited: 0 

Publisher: ELSEVIER SCIENCE INC 

Publisher Address: 360 PARK AVE SOUTH, NEW YORK, NY 10010-1710 USA 

ISSN: 0040-1625 

DOI: 10.1016/j.techfore.2008.03.014 

29-char Source Abbrev.: TECHNOL FORECAST SOC CHANGE 

ISO Source Abbrev.: Technol. Forecast. Soc. Chang. 

Source Item Page Count: 11 

Subject Category: Business; Planning & Development 

ISI Document Delivery No.: 402OD 

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