[Sigiii-l] [InfoInternational] REDISCOVER AMERICA @ YOUR LIBRARY VIDEOTAPES

[Biju K> Abraham]

REDISCOVER AMERICA @ YOUR LIBRARY VIDEOTAPES 
PROMOTE ROLE OF  LIBRARIES IN US

Two promotional videotapes and a television PSA are available to help
libraries publicize the new Rediscover America @ your library
initiative.  This yearlong national media relations and advocacy effort
is designed to convince the public and policymakers that libraries and
librarians are critical to our democracy and are needed now, more than ever.   

Available immediately is a three-minute videotape designed for internal
audiences, including library staff, school and academic administrators,
trustees and Friends, among others. The tape serves to tell the story of
the campaign, as well as the vital role libraries play in our
communities in a post-911 environment. A preliminary version of the tape
was shown at the ALA Midwinter Meeting in New Orleans.   
 
A three-minute version of the tape designed for the public and a
30-second television PSA will be available by the ALA Annual Conference
in Atlanta. Other tools to help libraries of all types get on board with
the initiative currently can be found on the 
@ your library Web site at
www.ala.org/@yourlibrary/rediscoveramerica.  
 
These include talking points and 
sound bites, programming ideas, sample press materials and more.   
 
The internal videotape is now available on VHS for $15 to cover
reproduction and shipping.  The public version also will cost $15 on
VHS. The television PSA will range from $15 to $30 depending on tape
format (VHS, 3/4", or 1"). Both videos and the PSA will be
 available on one VHS tape for $30. 

To order, call the ALA Public Information Office
at 1-800-545-2433, ext. 5041 or 
send an e-mail to atyourlibrary at ala.org.

 Please include your name, mailing address, billing address (if
different from mailing address) and phone number.  
You may also download
an @ your library order form (in either Adobe Acrobat or PDF)
 from the campaign Web site at 
www.ala.org/@yourlibrary/store.cfm. 
 
An invoice will be included in the shipment. 
 Please allow 2-4 weeks for delivery.  
 
For more information on the @ your library campaign and to subscribe to
a discussion list for the latest updates and idea-sharing, 
visit the Web site at 
www.ala.org/@yourlibrary. 
 Libraries are encouraged to send
multiple samples of their involvement in the campaign to:  
Megan Humphrey, 
Campaign Coordinator, ALA PIO,
 50 East Huron Street, Chicago, IL 60611. 
 
Samples also may be sent electronically to:
atyourlibrary at ala.org. 
 
- Moderator -

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