[Sigia-l] How do you measure success?

[Jonas Söderström]

Paola,

Glad to hear you're fine -

We have been using a technique called "effect mapping" for years,  
which includes defining KPI:s together with the customer. (They're  
usually not very good at it, but we can explain it to them and help  
them to do it.)

I'm giving a short talk on effect mapping at IA SUmmit this year, on  
Friday, April 1st (no joke!) Drop by!

http://2011.iasummit.org/sessions/effect-mapping-a-better-way-to-get-really-usable-results-out-of-it-projects/

All the best,

Jonas


18 mar 2011 kl. 12.27 skrev Paola Kathuria:

> How do you measure success in a web site? How do you know that
> your client's money was well spent?
>
> After a minor brush with breast cancer last year (lopped out - I'm
> super fine now) and a slowing down of client work at my two-person
> company, I'm contracting this year while I figure out what I REALLY
> want to do.
>
> I've now been to a few interviews. I ask companies: how do you
> measure success? How do you know if you've done a good job?
>
> The answers I am getting are "analytics". Unless I'm mistaken,
> this'll be like Google Analytics's reports and graphs.
>
> And I want to know: really? is that all?
>
> What ever happened to Key Performance Indicators? Aren't people
> writing in measures of success into requirements documents and
> then checking against them after launch?
>
> Inquiring minds want to know.
>
>
> Paola
> --
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