[Sigia-l] Quiet Death of the Major Relaunch

[JS Bracher]

Hello Frank,

I have no idea what the consensus is, or if one is possible.

However, I'm happy to tell you what I think. ;)

The argument over total vs. incremental redesign is a distraction.  It's 
setting up a theoretical binary absolute when the issue at hand is 
practical, and determined by the situation specifics.

A website is just a tool.  If the tool is not meeting the desired goals, 
it needs to be changed.  How extensive a change depends on how much 
change is needed to achieve the goals.

Frank Siraguso wrote:
> I'd like some help, please. What's the general consensus or conventional
> wisdom on totally redesigning a site vs. incremental changes? I'm sort
> of in the latter camp, but do think there's a time when a design has
> reached a dead end or a design that is inherently flawed needs to be
> scrapped (the silk purse syndrome). Then, too, there's always the issue
> of enough resources (i.e., people) to make the changes in a timely
> fashion. Any links to articles, studies, etc., will be appreciated.
> Thanks for your help!
>  ...