[Sigia-l] Job: temp 2 perm Web Analytics position-NYC

Laura Hunter laura.hunter at vividresources.com
Wed Mar 19 12:29:22 EDT 2008


My client in NYC is the world's largest publisher and distributor of
children's books and a leader in educational technology. They create quality
educational and entertaining materials and products for use in school and at
home, including children's books, magazines, technology-based products,
teacher materials, television programming, film, videos and toys. The
company distributes its products and services through a variety of channels,
including proprietary school-based book clubs, school-based book fairs, and
school-based and direct-to-home continuity programs; retail stores, schools,
libraries and television networks; and the company's website/

 

ABOUT THE DIVISION:
This is a strategic business unit designed to maximize the potential of the
Internet as a new and significant channel of distribution, and
electronically enable the global enterprise's core businesses. The division
partners with business units and staff groups around the company to generate
profitable revenues online, cost savings, and direct and personalized
relationships with customers, employees, and suppliers. 

ABOUT THE OPPORTUNITY:
The companies Strategic Analysis & Research department is seeking a contract
or temp to perm "web analyst" to join our growing team. This position will
be part of a group of service providers that is responsible for delivering
consistent, accurate, and actionable information and analyses to internal
clients.  This position will require working closely with a diverse group of
departments like Marketing, Editorial, E-Commerce, Production, and
Technology as well as several others.  The ideal candidate will be able to
manage multiple projects in a deadline-sensitive environment and develop
into a thought-leader who can make strategic recommendations with minimal
supervision. Intelligent candidates with a minimum of experience are
encouraged to apply.  

 

SPECIFIC RESPONSIBILITIES:
. Engage clients to understand their business goals and to determine KPIs
and supporting metrics of success.

. Collaborate with business analysts, teammates, and vendors to define data
collection and measurement requirements.

. Evaluate multiple data sources to determine the best way to answer
questions through the best method of information   

  distribution depending on client needs.

. Evolve into a strategic partner and adjunct member of client teams.

. Educate and train clients to retrieve and interpret basic reports and to
perform simple analyses.

. Create automated and and ad-hoc reports to illustrate traffic trends and
customer behavior

. Compile periodic reports, analyze results, and produce thoughtful
summaries.

. Continuously apply the scientific method to optimize performance goals


QUALIFICATIONS/REQUIREMENTS:

. Articulate and verbally precise with above average listening and writing
skills. The ability to bridge the cap between 

  technologists and business managers is fundamental. 

. Two+ years experience in an online marketing, advertising, publishing, or
retail environment with an understanding 

  of online business models and strategies.
. One to three years experience using web analytics tools such as Omniture,
HBX, Coremetrics, WebTrends, etc.  

. Exceptional analytical, quantitative, problem-solving, and critical
thinking skills

. Intermediate or advanced user of Microsoft Excel.  

. Familiarity with competitive measurement services like comScore Media
Metrix, Nielsen//NetRatings, or Hitwise.

. Familiarity with relational databases, data warehousing, or knowledge of
SQL and other database query tools is desired  but not required

. Ability to learn new software quickly and often independently with minimal
formal training
. Must be proactive, thorough, skeptical, detail-oriented, and highly
organized.

Hourly rate and salary are competitive with excellent benefits and bonuses.
Interested parties will please email their resume to
laura.hunter at vividresources.com

 

Thank you,

Laura

 

Laura Hunter

Vivid Resources

office-559-684-1070

cell-559-303-9018

fax-559-684-0820

laura.hunter at vividresources.com

www.vividresources.com

 

 <http://www.quotationspage.com/quote/2160.html> What lies behind us and
what lies before us are tiny matters compared to what lies within us. 

Ralph Waldo Emerson

 




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