[Sigia-l] [IxDA Discuss] User Experience Strategy

[prady]

On 8/2/07, Ziya Oz <listera at earthlink.net> wrote:
> No problem here. Innovation is synthesis. Often of seemingly disparate
> stuff. Clean lines of the iPod is not sufficient, for example, without
> one-click purchase, cc aggregation, superb inventory and component price
> management, etc. This is why strategic/systematic/across-disciplines design
> is the sine quo non of innovation. As a last resort, of course. ;-)

How can you complete one paragraph talking about innovations (a.k.a.
iPod) and yet maintain innovation-as-last-resort? Remind me again?!