[Sigia-l] Enterprise IA 95% un-sexy?

[Lyle Kantrovich]

Now you've done it.  You've revealed one of the best kept secrets out
there.  Enterprise work is very challenging and in demand.  It's not
as "sexy" mainly because the work isn't easily seen by others.

Keep in mind, not all "enterprises" are created equal.  There's
nothing like a large, diverse, multinational company to make a project
challenging...whether it's a public corporate web site or intranet, or
global corporate HR or ERP system.

There are lots of folks out there doing "EIA", but they often can't
talk publicly about the details of their work, so you see fewer case
studies from those folks.  On the other hand, if you've just done a
lot of work on your publicly used/sold product or service, you're
happy to go to a conference and talk about it since it helps you in
your marketing efforts.  Companies rarely want to give a public
presentation on their intranet or ERP systems due to security or IP
concerns.

Lou Rosenfeld has a great one-day seminar on EIA that I attended in
the past...very good stuff.

Best,

Lyle

On 3/9/06, Billie Mandel <Billie.Mandel at openwave.com> wrote:
>
> Wow - you folks are an amazing anthropological study.  Fascinating.
> Here's my attempt at engaging all these brilliant minds on a different,
> hopefully more substantive topic:
>
> It seems to me like many IAs think that enterprise work (intranets,
> enterprise software) is not as fun or "sexy" as working on
> consumer-facing sites/products. Do you agree?  If so, why?  I'm curious
> to hear your thoughts.
>
> (Context: I'm an EIA kind of gal, am currently working on the
> supplemental materials for my poster session at the IA Summit, and
> advising my friend who has launched into Enterprise IA by taking my old
> job.)
>
> Cheers,
> - Billie
>
> **********
> Billie Mandel
> Information Architect
> Openwave Systems Inc.
> billie.mandel at openwave.com