[Sigia-l] The value of an IA

[cheryl kimble]

i've been trying to do just that here in los angeles. hourly/salaries 
are ridiculously low and then companies wonder why they can't find 
any mid-senior ia's.

one issue is that most companies don't do any due diligence to 
understand their needs and what type of creative they need.

second there is still the perception by business owners and product 
managers that ia's are there to "document" the interface they've 
created.

maybe we'd all be taken seriously if we had mbas?


cheryl



>At 08:45 AM 1/26/2006, Taylor, Brett wrote:
>>Oh, absolutely, there are a lot of people who are just starting out 
>>who will work for 30 an hour and quite frankly, should be only 
>>getting the 30 an hour.
>
>Out of curiousity, what is the IA Community doing to help the people 
>trying to hire an IA understand the value of a $30/hour IA versus a 
>more expensive one?