[Sigia-l] eye tracking?

[Listera]

Jared M. Spool:

> People think that an eye tracker measures what a user sees. In fact, it
> only measures what their eyes gaze at. There's a significant difference.

Bingo. BTW, usability folk who generally think life started in the mid-90's
with the WWW ;-) may not remember that advertising and movie biz used *and*
discarded eye tracking as a serious tool long time ago.

----
Ziya

"Whoever controls the definition, controls the outcome."