[Sigia-l] Taking card sorting online

[Donna Maurer]

Sure, but none of that was explained in your pitch or on the website. And you did call it 
a tool, which is the only reason I looked at it.  And then spent ages trying to figure out 
how I could get a copy to look at. And then figured it was all a consultant's trick.

A consultancy service and a subscription website are, in my view, completely different. 
When I use one of 37 signals products to manage my project or rough-draft some 
writing, I'm in control. When I hand out a card sort to a consultancy, I have little 
control. I haven't looked at measure map, but I'm not asking the AP guys to go and 
analyse my blog, produce a report and give it to me in a few weeks, whereby I'll fork 
over a wad of money. The two aren't even close to the same.

The service might be genuinely good, but I'll never know.

Donna

On 15 Nov 2005 at 20:07, Manu Sharma wrote:
> 
> I agree. It's just beta right now and I'd hope for the service to
> evolve into a tool or at least "also-a-tool" as it develops over the
> next few months. Also, since user research and surveys is a pretty big
> market, people like us constitute only one part of it. I'd think it's
> a small part and I'm sure that the creators of the service realize
> this too.
> 
> I don't think I called it a tool. Whether the service is comparable to
> MeasureMap and other products depends upon how you view it. In light
> of my previous mail, I'd think it addresses a much larger market and
> therefore promises to be a much more sustainable business than MM.
> 
> Manu.
> 
-- 
Donna Maurer
Maadmob Interaction Design

e: donna at maadmob.net
work: 	http://maadmob.com.au/
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AOL IM: maadmob