[Sigia-l] Free lunch...and drinks too

[Listera]

British Design Innovation reports that an average advertising agency spends
over $67,000 a year on free pitches, equivalent to four months by one person
each year. After potential clients see the on-spec pitches, over a quarter
of the projects aren¹t even awarded to pitching agencies at all. Paid-for
pitches, on the other hand, results in a much greater chance of winning the
job.

Have you ever pitched any design, IA or similar services, with out-of-pocket
expenses? Stories?
 
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Ziya

"Innovate as a last resort."