[Sigia-l] IA for non-web based projects

[Pradyot Rai]

"Ruth"
> This is conjecture, but perhaps what's new has something to do with
> integrating on- and off-line experiences. Enterprise information
> architecture, if you will.
>

Really?

Is this your guess, or you have your sources in IKEA that tells you the
intentions of IKEA? As far as I know from my source, there is a design
group that work in IKEA and they have no knowledge of what IA can do for
them.

Prady