[Sigia-l] Usability Testing ROI

[Karl Groves]

The UPA has a great section on this - 
http://upassoc.org/usability_resources/usability_in_the_real_world/roi_of_usability.html

Karl L. Groves
E-Commerce Manager
NASA Federal Credit Union
500 Prince Georges Blvd.
Upper Marlboro, MD 20774

301-249-1800 ext.497
Fax: 301-390-4531

> -----Original Message-----
> From: sigia-l-admin at asis.org 
> [mailto:sigia-l-admin at asis.org]On Behalf Of
> Jennifer.Gillespie at fitchratings.com
> Sent: Thursday, February 26, 2004 10:22 AM
> To: Sigia-l at asis.org
> Subject: [Sigia-l] Usability Testing ROI
> 
> 
> We're starting the process of redesigning a complex 
> paid/subscription site
> which was built ~5yrs ago.  There's since been a number of add-ons and
> bandaids, and it's in desperate need of a complete overhaul.  A common
> theme within what feedback we have received is that users put 
> alot of value
> on the overall content, but have a very hard time finding what they're
> looking for.
> 
> The concept of user/usablity testing is a new one here, and a 
> very tough
> sell (time, cost, etc) to upper management, who has a hard 
> time grasping
> the value of such things.  Can anyone point me to articles, 
> case studies,
> research, etc, specifically discussing ROI of testing?
> 
> Thanks,
> Jennifer
> 
> 
> 
> 
> 
> 
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