[Sigia-l] Jeff Johnson talk - Sept 10 UC Berkeley

[Jennifer English]

Web Bloopers: Avoiding Common Design Mistakes by Jeff Johnson
Sibley Auditorium on the UC Berkeley Campus.
Directions and map: http://www.sims.berkeley.edu/~sinha/baychieast/directionstoSibley.htm
Wednesday, Sept. 10, 7 to 8.30 pm.

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Web Bloopers: Avoiding Common Design Mistakes

This talk is based on the presenter's new book:  Web Bloopers:  60
Common Web Design Mistakes and How to Avoid Them (Morgan Kaufmann).
The book explains how to avoid common Web design errors, illustrated
with examples from actual websites.  The talk asserts that the Web is
not commercial product quality, largely due to poor usability.  It
describes a few bloopers in each category, and explains how to avoid
them. The talk is illustrated with many examples of bloopers in
commercially-available websites.

Bio

Jeff Johnson is President and Principal Consultant at UI Wizards,
Inc., a product usability consulting firm.  He has worked in the
field of Human-Computer Interaction since 1978.  After earning B.A.
and Ph.D. degrees from Yale and Stanford Universities, he worked as a
user-interface designer and implementer, engineer manager, usability
tester, and researcher at Cromemco, Xerox, US West, Hewlett-Packard
Labs, and Sun Microsystems.  He has published numerous articles and
book chapters on a variety of topics in Human-Computer Interaction
and the impact of technology on society.  He frequently gives talks
and tutorials at conferences and companies on usability and
user-interface design.  He was the keynote speaker at WinWriters 2003
in Seattle.  He is the author of GUI Bloopers:  Don'ts and Dos for
Software Developers and Web Designers (Morgan Kaufmann).  His latest
book, Web Bloopers: 60 Common Design Mistakes and How to Avoid Them,
was published in April 2003.