[Sigia-l] Why Good Content Must Suck: Designing for the Scent of Information - Jared Spool

[Jared M. Spool]

Because my name and the title of my presentation is the moniker of this 
thread, I feel obligated to point out that I am not planning to discuss any 
of the issues we're talking about in this thread during my talk on 
Thursday. (Instead, as Christina correctly pointed out, I'll be discussing 
how content meets the challenge of assisting with wayfinding.)

That being said, I do know of some great resources for folks who are 
interested in this current line of discussion.

As Marybeth pointed out, Andrew Chak has done a great job here. His very 
nice book, Submit Now: Designing Persuasive Websites, has lots of great 
content. You can find it at Amazon or from other fine booksellers.

I was so impressed by Andrew's work in this area that I invited him to be a 
speaker at the User Interface Conference. You can catch his top-rated 
session at the User Interface 7 West conference in March. You can find more 
details at http://www.uiconf.com.

Also, our own Christine Perfetti is just putting the finishing touches on 
an article on using the work of Cialdini in designing sites. We'll be 
publishing it our free UIEtips newsletter a little later this month. (This 
happens to be the subject of Christine's Masters work at Brown, so she is 
really up to speed on the issues.) You can sign up for UIEtips at 
http://www.uie.com.

Has any of this been persuasive?

;-)

Jared



Jared M. Spool
User Interface Engineering
http://www.uie.com    jspool at uie.com

Don't miss User Interface 7 West, March 23-27, Burlingame, CA. 
http://www.uiconf.com