[Sigia-l] Decision Trees, Personalization and how to show it all

Thomas.Donehower at nethodcircle.com Thomas.Donehower at nethodcircle.com
Wed Feb 26 15:41:35 EST 2003


Hi, 

Was wondering if anyone has had any experience working on sites with low 
level personalization or dynamic content. 
Basically we're looking to serve relevant content to the user based on 
answers to a series of questions the user answers as they work their way 
through the site. 

Right now I have a list of about 35 questions and a pool of content that 
represents approximately 50 pages. What I need to show is what content 
will be displayed based on how the user answers the questions. At its 
simplest I can show Answer A = Content B. But I'm not sure how to show 
Answer A,B,C = content ?. It seems to me that you would have to prioritize 
answers and then do a whole series of IF THEN type business rules. Not 
sure if this is going to make sense to anyone, but if anyone thinks they 
understand what I'm trying to accomplish please send your thoughts my way. 
I'm thinking a decision tree or some type of matrix might be the best way 
to begin to frame the business rules of the system, but honestly am not 
sure. 

-Tom




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