[Sigia-l] ROI/Value of Search Engine Design - Resources?

Boniface Lau boniface_lau at compuserve.com
Sat Feb 8 09:31:53 EST 2003


> From: sigia-l-admin at asis.org [mailto:sigia-l-admin at asis.org]On
> Behalf Of Peter Merholz
>  
> We've heard the bad (e.g., UIE's reports on how when people use
> search, they tend to fail at the task at hand).

I take that with a big grain of salt. For example, the UIE report at:

    http://www.uie.com/Articles/why_amazon_succeeds.htm

criticizes Amazon's search capability on electronic products. But the
cited example "DVD player" worked much better than what the report
suggested.


Boniface



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