[Sigia-l] And then there's Inspiration

Listera listera at rcn.com
Tue Aug 12 22:20:53 EDT 2003


"SCoon at ameritrade.com" wrote:

> The POINT is that in the end, I began telling IA's, UX'ers or however they
> referred to themselves, to design using blood on pavement if that was the best
> way for them to communicate their solutions to the client, our visual
> designers and client-side developers.

Sean goes to the heart of it: the point is to *communicate.* Not to flash
your tool of choice/convenience/intimidation.

A huge portion of commercials and marketing material for Wintel products are
done on Mac, nobody complains. Ditto video/3D/fx on Irix-running SIGs,
nobody complains. Ditto CD-ROMs on Mac for Windows users, nobody complains.
Ditto a lot of the web design/graphics on Macs for Windows users, nobody
complains. Etc. Because whether it's TIFF, ESP, JPEG, PDF, SWF, NTSC, HTML,
XML or whatever the designer uses his/her choice of tools to produce product
that plays well with others. They want to communicate, not get locked in a
vault or account for their own choices. Message over media.

Ziya
Nullius in Verba 





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