[Sigia-l] Card sorting sorted
Sanchez, Mario
Mario.Sanchez at fishersci.com
Fri Aug 8 17:45:59 EDT 2003
> Having participants organize the information for us
> is like asking users to design their own solution.
> That is what they pay us for! They usually are not
> trained to do design work and take into consideration
> conflicting goals, but we are
But that's the whole point - card-sorting isn't a design activity any more
than user testing is a design activity. Card sorting, category labeling, etc
should be activities to help discover how users think about specific
features / content / etc. Then, based on the results, the optimal
organization and labelling should be "designed" by a professional - and
retested for validation.
Mario Sanchez
Fisher Scientific
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