[Sigia-l] [PLUG] teaser poster #1

Listera listera at rcn.com
Fri Sep 20 02:47:44 EDT 2002


"Jesse James Garrett" wrote:

> <http://www.jjg.net/elements/elements_teaser1.pdf>

Just one visceral reaction to the teaser-line:

It reminds of the often-repeated ad slogan, "(This product) is limited only
by your imagination." Or the "(subject matter) for Dummies" series. While
catchy, it's aggressively presumptuous. It's like saying to your child, hmm,
let's see, what stupid thing have you done at school today? Technically, I'm
sure you can probably find at least one stupid thing s/he's done, but that's
hardly a way to build a bridge. It's off-putting. But it may be just me, I'm
overly-sensitive. ;-)

Best,

Ziya




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