[Sigia-l] your'e invited- ART OF THE PROPOSAL- NYC

m o r r y morry at codecode.com
Wed Oct 30 15:56:45 EST 2002


Art of the Proposal
Friday, Nov. 1 12:30-2:00 p.m.
Parsons Auditorium @ 66 W. Fifth Avenue
New York, New York

What are client expectations? What strategies/deliverables can project
managers/freelancers utilize in successfully responding to RFPs? Clients
increasingly expect more with less, and up front work, e.g. rapid
prototyping often now supercedes wireframes. In an extremely tight market,
putting together the right proposal is the critical factor in a project
success or failure, regardless of the budget.

Please join The New School's Computer Instruction Center (CIC) and Web
Producers Organization (WPO) for a discussion of these issues with Chris
Engle, VP of Sales for Plumb Design, Christine M. Erikson, Senior Consultant
with CTGi, Kate Hartnick, President of Hartnick Consulting, and Sandy
William, Director of Online Services at the Barnett Group.

For more information or to RSVP for this event please e-mail
cic at newschool.edu or call the CIC at 212-229-5876

Panelists:

Chris Engle
Vice President Sales, Plumb Design www.plumbdesign.com
Plumb Design is a leading interface design and Web services firm that helps
clients such as Sony Music, Motorola and The Smithsonian Institute utilize
interactive technology to achieve their business objectives.  With a
background in marketing at American Airlines, Chris began his Web career at
Sabre in 1996, as a director for Sabre's Emerging Businesses Group, which
included leading online travel retailers Travelocity and Getthere.com.

Chris Erikson chriserikson at usa.net
USA.NET operates one of the largest hosted infrastructures exclusively
dedicated to providing world-class enterprise messaging solutions with
industry-leading availability levels. The company provides a total
end-to-end solution to its clients, from assessment and migration to
hosting, enhanced services and complete customer service. USA.NET is the
trusted partner for more than 5,000 business customers worldwide

Kate Hartnik khartnick at hartnickconsulting.com
Kate Hartnick is President of Hartnick Consulting, a marketing consulting
firm that provides marketing strategy, marketing communications, alliance
development, and online marketing solutions to non-profit organizations,
media companies and small businesses. Prior to founding Hartnick Consulting,
Hartnick was Vice President of the Strategic Planning Group at interactive
agency, i-traffic. She has also served as Vice President of Business
Development at FEED; the first Director of Corporate Sales at Internet
research firm, Jupiter Communications; and a Marketing Executive at the New
York Daily News. Hartnick received her BA, Magna Cum Laude, from Amherst
College and her MBA from Columbia University.

Sandy William
Director of Online Services, Barnett Group http://barnettgroup.com
The Barnett Group is in the business of helping businesses grow. We are a
branding and design firm that has been working with New York's finest art
institutions and galleries for over twenty years. Our clients include: The
Metropolitan Museum of Art, The Folger Shakespeare Library, The Jewish
Museum, The Museum of Modern Art, The Center for the Arts, The Municipal Art
Society, The Serge Sabarsky Gallery, and Vance Jordan Fine Art. Our services
include: Marketing Strategy, Catalogue and Book Design, Invitations and
Announcements, Event Promotion, Advertising, Identity and Branding,
Editorial Services, Translations, Website Design, and Photography.




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