[Sigia-l] User-Centered Product Design - TechTV

[Phil Arko]

This week's episode of "Big Thinkers" on TechTV is about Ideo 
(http://www.ideo.com) and user-centered product design. All of the concepts 
are similar to what we deal with on a daily basis.  Check it out if you get 
TechTV.

(from the show notes...)
When Tom Kelley talks tech-product innovation, as he does on TechTV's "Big 
Thinkers," he comes equipped with numerous anecdotes about good design, bad 
design, and even lifesaving design. As general manager of Ideo, the 
legendary firm that helped develop Apple's first mouse, the world's first 
laptop computer, and the Palm V handheld device, he's an authority on the 
subject. "I think one feature of good products is that they make the simple 
stuff simple," Kelley says. "Sometimes it's a consumer product, like a 
cellphone or a PDA, and sometimes it's a life-and-death product."
http://www.techtv.com/bigthinkers/features/story/0,23008,3387987,00.html

- Phil Arko


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