[Sigia-l] The fuzzy line btwn IA and Design

Lord, Ralph rsl3 at cdc.gov
Mon Apr 29 16:25:37 EDT 2002


I use to encounter this problem with the bizness managers of various
projects.  You show them wireframes and they ask all the questions about
what colors is it going to have and is that the real font, etc.  You show
them graphical mocks and they opine on the colors and fonts again, then
wonder 3 weeks later where the "original" colors and fonts went.

Most reliable way to avoid it was communicating better about what we were
doing and what we were NOT doing at any given step in the process.  It's
often a simple (ha, "simple" he says) matter of managing the client's
expectations.

RL


> -----Original Message-----
> From: PeterV [mailto:peter at poorbuthappy.com]
> Sent: Monday, April 29, 2002 10:45 AM
> To: rhill at asis.org; sigia-l at asis.org
> Subject: Re: [Sigia-l] The fuzzy line btwn IA and Design
> 
> 
> 
> >Yesterday I was in a meeting where we were preparing for a pitch. I 
> >started by explaining the initial IA (what they were looking at was 
> >wireframes taped to the wall) and then we reviewed 
> individual design comps 
> >that were supposed to be based upon the IA. The question 
> that came up 
> >constantly was "Is the design true to the IA?"
> 
> That's a good example. It never happened to me personally. 
> Maybe it's just 
> that I never presented them side by side - I'd always discuss 
> wireframes, 
> and at some other meeting we'd be talking about visual 
> designs. (Not on 
> purpose, that's just how it happened)
> 
> Have other people had this problem of clients confusing 
> wireframes (that 
> are kept "un-visual-design-like") with visual design and 
> questioning the 
> relationship between both? Was it when you were presenting both?
> PeterV
> http://petervandijck.net
> http://liga1.com
> 
> 
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