[MNASIS-L] MN Chapter hosts the SLA Virtual Seminar on February 10th: Competitive Intelligence, part 1

[Janet M. Arth]

The Minnesota Chapter will host the February 10th SLA Virtual Seminar, 
"Competitive Intelligence, part 1 --  Building Blocks:  Research"

Date:  Thursday, February 10, 2005

Time:  1:00 - 2:30pm CDT  (plan to arrive a few minutes early, because the 
seminar starts promptly at 1pm)

Location:
    Northwest Area Foundation (located on the 4th floor of the Drake Building)
   60 Plato Blvd., Suite 400
   St. Paul, MN  55107

   Your host:  Melissa Yauk

   Directions: 
http://www.mapquest.com/maps/map.adp?searchtype=address&formtype=search&countryid=250&addtohistory=&country=US&address=60+Plato+Blvd+E&city=Saint+Paul&state=MN&zipcode=55107-1827&historyid=&submit=Get+Map


Cost:  $10 for SLA/ASIST members:  $15 for non-members  (Please make your 
check payable to "Minnesota Chapter SLA" and bring it with you to the seminar.

How to register:  Send the registration form shown below to Jim Tchobanoff 
(jtchobanoff at bigfoot.com) or call Jim at 651 636-3738.  Space is limited, 
so register ASAP.

Registrations will be handled in the order received and a confirmation 
message will be sent.

[Please note that if you register, you are obligated pay for your seminar 
attendance, whether or not you show up on the 10th]

*********************************************

February 10th Virtual Seminar Registration Form:

Name:

Phone number:

SLA/ASIST member:  yes  no

Do you need a receipt:  yes  no

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Thanks to Melissa Yauk at Northwest Area Foundation for hosting the seminar.

Any questions, call Jim at 651 636-3738 or send an email 
(jtchobanoff at bigfoot.com)

Jim Tchobanoff


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Seminar information follows:
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Competitive Intelligence

Part I
Building Blocks: Research

February 10, 2005
1:00 pm - 2:30 pm CT


Description
Under increasing competitive pressures, LIS professionals are embracing 
competitive intelligence (CI) as necessary to contributing towards their 
organization's success and adding value to their services. With defined 
processes and methods, intelligence can enhance your organization's 
competitiveness and strategic development, bolster your contributions and 
value, as well as help you better understand industry sectors and identify 
professional opportunities. Moreover, the value of CI is not limited only 
to corporate settings, but to any organization that experiences direct or 
indirect competitive pressures.

This two-part seminar series covers three steps of the Intelligence Cycle: 
Literature (Secondary) Research, Human Source Collection (Primary 
Research), and Analysis. We'll outline the components of each, including 
fundamental methods, processes, sources, and practical tips. Whether your 
position involves research or analysis, knowledge of both functions can 
enhance the process and outcomes of your efforts. Through these seminars, 
you'll also understand how intelligence professionals practice CI and how 
you can start applying their methodology to your work and contributions.

Please note: These seminars are designed to complement one another; however 
you may register for either Part I or Part II to suit your interest and 
skill level.

Part I
Competitive Intelligence Building Blocks : Research

In this first segment, we'll examine the role of research in the 
Intelligence Cycle and discuss literature (secondary) research and human 
source collection (primary research) -- both of which provide essential 
material for meaningful analysis. We'll look at the purpose of, the 
relationship, and the differences between these two types of research, as 
well as their distinct sets of resources, methodology, skills, and 
applications in CI. We will consider how research results can support 
specific types of analysis techniques commonly used in intelligence and 
explore how info pros can meaningfully contribute to both types of 
research. This seminar will focus on developing an understanding of 
processes and techniques.

Virtual Learning Series Speaker
<http://www.sla.org/content/learn/learnmore/distance/2005virtsem/021005vls/Correia.cfm>Cynthia 
Cheng Correia, Principal of Knowledge inForm