[Asis-l] Fwd: New publication!

[Ophelia Morey]

Please forward to those who maybe interested.
            	
            	----- Original Message -----
            	From: "Alexander, Uchenna" Uchenna.Alexander at fda.hhs.gov
            	To: "Alexander, Uchenna" Uchenna.Alexander at fda.hhs.gov
            	Sent: Wed 08/17/11  2:04 PM
            	Subject: Fwd:  New publication! "Communicating Risk and Benefits: An
Evidence-Based User's Guide"
            

	Hello all, 
	Yesterday, FDA's Risk Communication Advisory Committee released a
new publication, Communicating Risks and Benefits:  An Evidence-Based
User\'s Guide [1], which may be interesting (and useful!) to you and
your colleagues.  The full text of the publication is available to
download at no cost as a PDF at the URL below, or by clicking on the
book image. 
	Please share this information with your friends and colleagues - we
want to get the word out!  I hope that this will be useful tool in
your communications toolkit. 
	Uchenna 
	PS - Sorry to those of you who receive this multiple times! 
	UCHENNA ALEXANDER, MPH, MPP 

	Risk Communication Staff 

	Food and Drug Administration/Office of the Commissioner/Office of
Policy, Planning, and Budget/Office of Planning 

	301-796-9125  

	uchenna.alexander at fda.hhs.gov  
	COMMUNICATING RISKS AND BENEFITS: AN EVIDENCE-BASED USER\'S GUIDE 

	Effective risk communication is essential to the well-being of any
organization and those people who depend on it. Ineffective
communication can cost lives, money, and reputations. _Communicating
Risks and Benefits: An Evidence-Based User's Guide_ provides the
scientific foundations for effective communication. 
	1         

	Read the Guide:   

	_COMMUNICATING RISK AND   BENEFITS:  AN EVIDENCE-BASED USER\'S
GUIDE_ [PDF -    3,128KB]2   
	Baruch Fischhoff, PhD, Noel T. Brewer, PhD, & Julie   S. Downs, PhD,
editors
   US Department of Health and Human Services
   Food and Drug Administration
   Risk Communication Advisory Committee and consultants     
	    

Links:
------
[1]
http://www.fda.gov/AboutFDA/ReportsManualsForms/Reports/ucm268078.htm