[Sigia-l] redesign: incremental or all-in-one?

[Derek R]

>If you keep tinkering over a 6 month period, you'll confuse people


Yep. The best-bet is to do it the way http://yahoo.com recently did,
which is, to present the entire refit as a demo (like the gamers do,
with hype) and actively solicit customer feedback from within that demo.
This method of introduction allows the (new) product to be both there
and not there, so that, you may go either-way without experiencing any
dis-orientation.