[Sigia-l] Re: SIGIA-L: A specific ROI question
PeterV
peter at poorbuthappy.com
Sun Apr 7 12:00:02 EDT 2002
You might want to tackle it not so much from a usability point of view, but
from a branding point of view. Does the company have a strong branding
department? If so, talk to someone there. They will surely be appalled at
the user experience these interfaces crate, and you'll have an ally.
Second thing I'd go for is long term strategic reasons: they seem to want
to go towards an integrated system? Then they must have some long term
reasons for doing that, play on those, and present this as a first step,
and maybe as a way to take a cost effective small step towards this greater
goal.
PeterV
Portfolio http://petervandijck.net
> > How can this be justified to a business person?
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