[Students-l] Fwd: (Air-L] PhD Scholarships with the Smart Services CRC -, Brisbane, Australia

[M.J. Menou]

Message: 1
Date: Fri, 12 Sep 2008 10:20:14 +1000
From: Axel Bruns <a.bruns at qut.edu.au>
Subject: [Air-L] PhD Scholarships with the Smart Services CRC -
	Brisbane,	Australia
To: "air-l at listserv.aoir.org" <air-l at listserv.aoir.org>
Message-ID:
	<5B3F7E43E7B32640B3C251C4008C3ED95A32015E91 at QUTEXMBX03.qut.edu.au>
Content-Type: text/plain; charset="us-ascii"

G'day !

Now that the new Smart Services Cooperative Research Centre has been 
officially launched, we've begun to recruit for PhD students who'll be 
based with the Queensland University of Technology node of the CRC in 
Brisbane, Australia. This is an excellent opportunity to work with major 
Australian industry partners and key researchers in the Creative 
Industries and Business Faculties at QUT. If you're interested, get in 
touch now; if you know of anyone who may be interested, please spread 
the word!


PhD Scholarships in Audience and Market Foresight with Smart Services CRC
=========================================================================

The Smart Services CRC is a $120 million, commercially focused 
collaborative research initiative, developing innovation, foresight and 
productivity improvements for the services sector. Services are the 
largest sector of the economy representing approximately 80% of 
Australia's GDP and 85% of employment. Within the services industries 
Smart Services' initial programs will be customer-focused with outcomes 
translatable across the whole services sector. Initial research outcomes 
and demonstrators will principally be associated with the digital media, 
finance and government sectors.

In order to achieve these goals, Smart Services CRC will be supporting 
research higher degree students at PhD and Masters level through 
scholarships, top-ups and in-kind support for research, travel, 
conferences etc. As a partner in Smart Services CRC, the Queensland 
University of Technology is offering scholarship packages for 2009. 
Research higher degree students with CRC scholarships will have access 
to the full range of resources offered by QUT (access to equipment and 
facilities, Grants-in-Aid, teaching opportunities etc.), as well as the 
opportunity to work with leading industry partners in the media, finance 
and government sectors on projects of direct real-world relevance 
through Smart Services CRC.

The Audience and Market Foresight program is researching how audience 
and industry use of media is changing in the context of market and 
audience fragmentation, as well as underlying drivers such as 
user-created content, increasing use of social media, and the 
proliferation of mobile communications tools and devices. Led by the 
Creative Industries Faculty and the Faculty of Business, the Audience 
and Market Foresight program provides the opportunity to work 
collaboratively with industry partners such as Fairfax Digital and 
Sensis on aligning research activity with industry goals and strategies 
in the emergent digital media environment.

The following topics are of interest to supervisors in the Audience and 
Market Foresight research project team:

Professor Terry Flew (Creative Industries Faculty, QUT)

1. Audiences and markets for online and mobile media;
2. Digital futures for news media;
3. Mobile and digital media content production.


Dr. Axel Bruns (Creative Industries Faculty, QUT)

1. Drivers and motivations for users to participate in social media 
Websites;
2. Future developments in online social media and social networking;
3. Business models for social media sites.


Dr. Christy Collis (Creative Industries Faculty, QUT)

1. Emerging uses and users of locative mobile media;
2. Audiences and markets for online, mobile, and cross-platform media.


Dr. Edwina Luck (School of Advertising, Marketing and Public Relations, 
Faculty of Business, QUT)

1. Future drivers of participation within virtual social media;
2. The role of 'electronic word-of-mouth' in product and service marketing;
3. Hyper-targeting and advertising within virtual social networks.


Dr. Larry Neale (School of Advertising, Marketing and Public Relations, 
Faculty of Business, QUT)

1. Network and device convergence;
2. Future entertainment business models;
3. Delivering digital customer service.


Smart Services CRC is a research and development partnership between 12 
major industry players and six Australian universities, funded by the 
private sector and governments under the Australian Government's 
Cooperative Research Centre program. Its aim is the creation of 
research-enabled commercial outcomes for its partners.

For more information on the Smart Services CRC, go to 
http://www.smartservicescrc.com.au/AboutUs.html.

For more information on scholarships at QUT, go to 
http://www.rsc.qut.edu.au/studentsstaff/scholarships/.

Information for prospective research students in the Faculty of Business 
can be found at http://www.bus.qut.edu.au/research/.

Information for prospective research students in the Creative Industries 
Faculty can be found at 
http://www.creativeindustries.qut.edu.au/research/future-student/.



--
Dr Axel Bruns                                      http://snurb.info/
Senior Lecturer, Media & Communication             a.bruns at qut.edu.au
Creative Industries Faculty, Z1-515, CIP             Skype: LexaSnurb
Queensland University of Technology                   +61 7 3138 5548
Musk Ave, Kelvin Grove, Qld. 4059, Australia       CRICOS No.: 00213J
--