[Sigia-l] User Testing Vs. Focus Groups

Tom Donehower tdonehower at gmail.com
Tue Jun 11 14:02:25 EDT 2013


Hi,

Does anyone have any thoughts about best practices for focus groups? I've
done a lot of one on one user testing, but have not conducted a lot of
focus groups. We're basically showing a prototype application to a target
group of users, about 10, via WebEx.

I'm concerned about "group think" and "mob rule" type comments as we review
the application.

Any thoughts about how to best show the application and which questions to
ask to get the most valuable feedback from the group?

Best,

-- 
-Tom


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