[Sigia-l] Fwd: [UsabilityNJ] UPA NJ meeting 11/16: A Web-Based Platform for Qualitative Research Analysis

[Todd Zaki Warfel]

UPA NJ meeting: Wednesday, November 16th

Join us for our November UPA meeting on 11/16/2011!

A Web-Based Platform for Qualitative Research Analysis

Come out and hear Todd Zaki Warfel, co-founder of Nimbly Apps, LLC and member of PhillyCHI, speak about his latest creation - Reframer, a web-based qualitative research tool. See if this problem sounds familiar, and the solution enticing...

""
For years, I've been wanting a better way to collect, analyze and prioritize the qualitative data we collected. I got tired of waiting and partnered with an old friend to build something. Something for myself, my team and our field. 

In the coming weeks, we're going to be launching an app built specifically for collecting and analyzing qualitative data. It's designed for real-time collaboration, sharing information, and making team-driven decisions. It's the first analytics platform for qualitative data that gives you a way to quantify your decisions based on value and feasibility. 

We've been using it for over a year internally and it's been a life changer. We've cut our analysis time by a factor of 8-10 and in the process increased our confidence level in our findings from 70% to 90-95%. We've even been able to track full circle from initial observation through design. We've been able to make data-guided design decisions based on the overall customer/business value and technical feasibility. 
""

Sound good? It should! Todd will speak about his experiences both pre- and post-product, and provide a demonstration of the software which is still in beta and not available to the public. If you've ever dealt with qualitative research before, or might in the future, you don't want to miss this! 

It’s in the same place as always – the 7th floor of Rutgers Computer Science Building, Rutgers – New Brunswick, Busch Campus.

Directions can be found at: http://www.cs.rutgers.edu/directions.html

If you have trouble finding this email close to meeting time, just search for Rutgers Computer Science Department. They have the most comprehensive set of directions to the place.

Meeting outline:
6:00pm – Socializing, meet and greet, grab a bite to eat
7:00pm – Intros, job postings/looking for a job, discuss any open items
7:15pm – Presentation
8:00pm – Live demo, Q&A and discussion, more socializing
9:00pm –  Meeting over 


Cheers!

Todd Zaki Warfel
Principal Designer, messagefirst
Author of Prototyping: a practitioner's guide http://bit.ly/protobk
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Contact Info
Voice:	(267) 702-6473
Email:	todd at zakiwarfel.com
Blog:	zakiwarfel.com
Twitter:	@zakiwarfel
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In theory, theory and practice are the same.
In practice, they are not.