[Sigia-l] [EVENT] IxDA NYC - Wed April 22 - Kim Goodwin

[MJ Broadbent]

RSVP http://tinyurl.com/ixdanyc-april22

Please join IxDA NYC in welcoming
KIM GOODWIN
respected practitioner, educator, speaker, and author

"Designing a Unified Experience: Bringing Interaction, Visual, and  
Industrial Design Together"

Interaction design, visual design, and industrial design are distinct  
disciplines for good reason: Each excels in different ways.  
Interaction designers must be good at imagining structure and flow,  
which requires strong analytical skills and a high degree of rigor,  
especially for complex systems. Visual designers and industrial  
designers are masters of visual and physical usability but are also  
masters of emotion: They know how to evoke caution, attract attention,  
and instill desire for a product at first glance. Users have just one  
experience of a product, though. All three aspects of the design must  
work in concert, or the product will fail to satisfy. Integration of  
the three disciplines is a central theme of Kim’s new book, Designing  
for the Digital Age.

DATE and TIME
Wednesday evening, April 22, 2009
6:30 - 7:00 Refreshments and networking
7:00 - 8:00 Presentation
8:00 - 8:30 Open discussion

The event is free of charge

LOCATION
(Midtown Manhattan: details will be emailed to those who sign up)

ABOUT OUR SPEAKER
Kim Goodwin is vice-president, design and general manager at Cooper,  
where she both leads an integrated practice of interaction, visual,  
and industrial designers and has led the development of the acclaimed  
Cooper U design curriculum. Kim knows the design world from multiple  
angles; she started as an in-house and freelance designer and spent  
several years as an in-house creative director before joining Cooper  
eleven years ago. Kim has led projects involving a tremendous range of  
design problems, including web sites, complex analytical and  
enterprise applications, phones, medical devices, services, and even  
organizations. Her clients and employers have included everything from  
one-man startups to the world’s largest companies, as well as  
universities and government agencies. This range of experience and a  
passion for teaching have led to Kim’s popularity as an author and as  
a speaker at conferences and companies around the world.

RSVP http://tinyurl.com/ixdanyc-april22

Hope to see you there!
The IxDA NYC local leaders

Note: The New York City chapter of the Usability Professionals'  
Association (UPA) is hosting guest speaker Ben Shneiderman on Tuesday,  
April 21 (http://nycupa.org). Mark your calendar now to see both of  
these leading speakers back-to-back!