[Sigia-l] Visual shopping

[Ziya Oz]

Ifan Chou:

> department-store like visual browsing experience

In most other visual approaches to shopping (and I posted a few of those
examples in the past) the discovery process is, by design, visually
interrupted and segmented. You enter/tweak search parameters and there's a
redraw process for new results. Quintura takes a somewhat different approach
in that the *entire* store/universe is "visible" from the beginning and the
user continually zooms in/drills down seemingly without interruption, like
Google Maps. 

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Ziya

Consumers can't feel the effects of innovations that don't occur.