[Sigia-l] Junk science or just lazy?

[Ziya Oz]

Eric Reiss:

> What Rosenfeld Media did was certainly not junk science, but it does
> leave some key questions unanswered.

No kiddin'.

> And that doesn't make it lazy either, merely incomplete.

I don't know if you're joking or what. That's like explaining why pigs don't
fly and forgetting to mention that they lack wings.

It's as junk science as most eye-tracking nonsense out there: utterly
de-contextualized and devoid of insight.

That's the positive side. What's sad is the fact that this kind of
pseudo-scientism wrapped up in numbers and charts lulls the gullible into
thinking that they've discovered truths and stumbled into wisdom.

Of course the real irony is that it's an "analysis" of merchants of hype and
faux trends, otherwise known as the numbers racket, err, 'the six major
analyst firms'. They literally *manufacture* trends and peddle merchandize,
companies, methodologies, best practices, etc., for profit. Take anyone of
these six clowns, get your favorite beverage, sit down and analyze its
'predictions' over the last 5-10 years and try not to snort your drink.

--
Ziya

"Every problem comes from a solution."