[Sigia-l] (event) Workshop: "The Taming of the New - Larry Keeley on Innovation" Tuesday, Sept. 18, Seattle

Will Parker wparker at channelingdesign.com
Fri Aug 3 13:28:11 EDT 2007


On Aug 3, 2007, at 2:50 AM, Ziya Oz wrote:

> These are things they fully prototype, develop and
> even patent, just shy of unveiling them publicly. At most companies  
> they
> would be star products of innovation. At Apple, they are sacrificed  
> at the
> altar of overall business strategy.

Sounds like a _design_ strategy to me.

The _business_ strategy is to stay focused on the best designs and  
patent everything they learn.

- Will

Will Parker
wparker at ChannelingDesign.com


“I wish developing great products was as easy as writing a check. If  
that were the case, then Microsoft would have great products.” -  
Steve Jobs






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