[Sigia-l] Moving UX into a Position of Corporate Influence: What has been your experience where you work?
Richard I. Anderson
riander at well.com
Thu Apr 12 08:09:26 EDT 2007
I'm leading an "interactive session" at the upcoming CHI conference
entitled, "Moving UX into a Position of Corporate Influence: Whose
Advice Really Works?" Here is the abstract:
"Professionals working to move user experience (UX) into a position
of corporate influence are impeded by conflicting recommendations,
including those regarding the roles of documenting and evangelizing
UX work, ownership of UX, organizational positioning, calculating
return on investment, and conducting "ethnographic" research. In
this interactive session, a group of senior UX management personnel
who have moved UX into positions of rapidly increasing influence in
their varied places of work debate their different perspectives and
approaches to help resolve the conflicting recommendations and
generate some new and improved guidance."
During recent weeks, I've posted articles in my blog about the roles
of documenting and evangelizing UX work, ownership of UX,
organizational positioning, calculating return on investment, and
conducting "ethnographic" research:
15 Feb 07: Documenting and evangelizing user experience work
http://riander.blogspot.com/2007/02/documenting-and-evangelizing-user.html
24 Jan 07: Ownership of the user-customer experience
http://riander.blogspot.com/2007/01/ownership-of-user-customer-experience.html
01 Feb 07: Does it matter where User Experience is positioned in
your corporate structure?
http://riander.blogspot.com/2007/02/does-it-matter-where-user-experience-is.html
13 Mar 07 Calculating return on investment
http://riander.blogspot.com/2007/03/calculating-return-on-investment.html
5 Apr 07 Conducting "ethnographic" research
http://riander.blogspot.com/2007/04/conducting-ethnographic-research.html
What has been your experience where you work? Please share your
stories by authoring comments in response to the above 5 blog
entries, or share them here, or send them to me via email.
Richard Anderson
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Richard I. Anderson
http://www.riander.com/
http://riander.blogspot.com/
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