[Sigia-l] Create Account vs. Register

Brett Taylor btaylor at roundarch.com
Thu Apr 5 10:29:23 EDT 2007


Sign Up is more casual and probably less fearful.



brett taylor + R O U N D A R C H + bus 312.529.2502 + mob 773.844.5233 +
web www.roundarch.com


-----Original Message-----
From: Martin, Matthew [mailto:mmartin at campbell-ewald.com] 
Sent: Thursday, April 05, 2007 9:02 AM
To: Brett Taylor; SIGIA-L
Subject: Re: [Sigia-l] Create Account vs. Register



How about "SIGN UP" rather than "REGISTER". Its closer the users
language and is gaining momentum.  I also like the symmetry it has with
"LOG IN".
Any thoughts?


-- 

Matthew Martin / Experience Planner / Campbell-Ewald 30400 Van Dyke Ave
/ Warren, MI 48093
P: 586.558.7435 / C: 517.242.9904 / AIM: matomaton

> From: Brett Taylor <btaylor at roundarch.com>
> Date: Thu, 5 Apr 2007 07:36:36 -0500
> To: Ziya Oz <listera at earthlink.net>, SIGIA-L <sigia-l at asis.org>
> Conversation: [Sigia-l] Create Account vs. Register
> Subject: Re: [Sigia-l] Create Account vs. Register
> 
> Yes, but I wouldn't just put "account" on the web page.
> 
> You could look at it as they are registering to use your site; the 
> account part is a giving.
> 
> But then maybe the two can't be used for the same. You ask users to 
> register and then they log into their account, or you ask them to 
> register for an account.
> 
> Registering is the action you take to get an account.
> 
> 
> 
> brett taylor + R O U N D A R C H + bus 312.529.2502 + mob 773.844.5233

> + web www.roundarch.com
> 
> 
> -----Original Message-----
> From: sigia-l-bounces at asis.org [mailto:sigia-l-bounces at asis.org] On 
> Behalf Of Ziya Oz
> Sent: Wednesday, April 04, 2007 5:24 PM
> To: SIGIA-L
> Subject: Re: [Sigia-l] Create Account vs. Register
> 
> Brett Ingram:
> 
>> We have been debating the language to use - "Create an Account" vs.
>> "Register". 
> 
> Generally speaking, "account" is transactional: money, goods, time, 
> etc., changing hands. "Register" is more for 
> authentication/identification. Of course, depending on context, either

> might be useful. In such situations, I tried to think of negative
> consequences: do I have an account or a registration at, say, iTunes 
> store? If I'm in the habit of purchasing there, I wouldn't say I'm 
> 'registered' at iTunes store; "account" seems much more apt.
> 
> ----
> Ziya
> 
> Complexity is simple.
> 
> 
> 
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> ------------
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> Rich Information, Rich Interaction, Rich Relationships March 22-26, 
> 2007, Las Vegas, NV www.iasummit.org
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