[Sigia-l] A different kind of shopping experience

[Leisa Reichelt]

> I'm trying not to be too anal retentive about this but, the question for me
> is would you ever say: "I want red." And *then* chose boots, skirts, car,
> jewelry, etc., that happen to be red. Color not as a qualifier of an object
> of desire, but as the focus of a purchase. So if it's a Tuesday, would Leisa
> buy red? Red of anything?

Red of anything, probably not. I can't think of an example that would
support that.

But red of wine, red of clothes, red of accessories, red of homewares,
red of an image library,

Red of a (broad) category, yes, definitely. Much more than red of an
item, I think....
(if that makes any sense)

________________________
Leisa Reichelt
User Experience Consultant

leisa.reichelt at gmail.com
www.disambiguity.com