[Sigia-l] trust and credibility?

[Jared M. Spool]

At 06:25 AM 1/2/2006, Eric Scheid wrote:
>     is there a difference between trust and credibility,
>     whether in effect or in implementation?

(Goodness knows that the last thing I want to do is get involved in 
yet-another-SIGIA-definition-debate, but here it goes...)

I've dealt a lot with this for the last few years, primarily as an advisor 
to Consumer Reports WebWatch ( http://www.consumerwebwatch.org )

In my world, trust and credibility are two sides of the same things. Trust 
belongs to the source whereas credibility belongs to the object. 
Inotherwords, "I trust you because you are credible to me."

You can't have one without the other, as far as I'm concerned.

The thing about implementation is that they are very related to context. I 
may trust Amazon to deliver good service, but do I trust them to deliver 
the product by the date I need it? Amazon can be both credible and 
un-credible (incredible?) simultaneously because of the context.

Jared


Jared M. Spool, Founding Principal, User Interface Engineering
4 Lookout Lane, Unit 4d, Middleton, MA 01949
978 777-9123   jspool at uie.com  http://www.uie.com
Blog: http://www.uie.com/brainsparks