[Sigia-l] IA deliverables defined

[Louise Hewitt]

Hey - we know this, but don't go telling my clients!

Useless, craftily named and pleasantly presented deliverables are the
only firewall I have to prevent my clients building their sites
themselves before a cheque has even been put in the post.

Bamboozle them with 'professional' bumpf that will take them weeks to
digest or spend weeks unravelling the MD's 'vision' for their site? No
competition.

Sitemaps - example sitemaps - preproduction demo wireframes - user
processes - personas - project process maps - I have *no* shame.

Lou Hewitt.

On 2/10/06, Davezilla <davezilla at gmail.com> wrote:
> IA deliverables defined. By me.
>
> Stakeholder interviews and requirement analysis:
> Finding out who will fire me when the project goes sour
>
> Content Inventory, also known as content survey or audit:
> Determines how much perfectly usable content the client has so I know
> how much to ignore, throw away and recreate from scratch
>
> Heuristic analysis:
> A sacred industry term that means your navigation sucks and the type
> is hard to read
>
> Competitive analysis:
> Determines why your competition sucks as much as you do
>
> Cognitive mental models:
> Determines how out of touch with reality your users are
>
> Personas and audience definition:
> Developing an artificial user to ignore rather than a real one
>
> Card Sorts:
> Legalized form of IA gambling
>
> Usability sessions:
> Proof that for $100 an hour, under-qualified people will agree to
> pretty much anything you put in front of them
>
> Process flows and flow charts:
> Diagrams that prove on paper what no one can create in reality
>
> Site Maps:
> Diagrams of a website that show precisely *where* on a site a user is lost
>
> Wireframes:
> Unstyled, structural views of websites that are frequently mistaken
> for final comps
>
> Prototypes:
> Working models of features that will later prove to be impossible to build
>
> Design Reviews:
> Formalized reviews of IA research that will subsequently be forgotten
> by everyone
>
> Final Report:
> A thick compendium of knowledge that proves scientifically why
> Information Architects are justified in adding another zero to the
> budget.
>
>
> --
> Color me gone,
> Davezilla
> http://davezilla.com/
>
> ------------
> When replying, please *trim your post* as much as possible.
> *Plain text, please; NO Attachments
>
> Searchable Archive at http://www.info-arch.org/lists/sigia-l/
>
> IA 06 Summit.  Mark your calendar.  March 23-27, Vancouver, BC.  http://www.iasummit.org/
>
>
> ________________________________________
> Sigia-l mailing list -- post to: Sigia-l at asis.org
> Changes to subscription: http://mail.asis.org/mailman/listinfo/sigia-l
>