[Sigia-l] Your take on MySpace

[Ziya Oz]

Jay Linden:

> We create metadata so that search engines can index our pages,

Very 1990s. :-)

> It doesn't speak to humans and can't attract them to do
> something they didn't already want to do.

The holy grail is not in metadata but in the ability to
associate/relate/aggregate/etc even in the absence of metadata.

You may have all the metadata in the world stuffed into your site and get
absolutely no traffic or you may have literally zero metadata and get
millions if you have something others find worthwhile.

It's in the relationships, degrees of association, contextual similarity,
etc. This and metadata are not mutually exclusive, of course, as they are
complementary, but explicit declaration of metadata (marketing) is likely
not all that useful.

> In fact, I've sold CDs to people who found my page because a British
> songwriter I'd never heard of listened to my music, liked it and recommended
> me to all his contacts.

Exactly.

----
Ziya

Usability >  Simplify the Solution
Design >  Simplify the Problem