[Sigia-l] Friday quiz

[Andrew Boyd]

Listera wrote:

>For your weekend amusement, who uttered these words?
>
>Q: "So many companies are competing against each other with similar agendas.
>Being superficially different is the goal of so many of the products we see.
>A preoccupation with differentiation is the concern of many corporations
>rather than trying to innovate and genuinely taking the time, investing the
>resources and caring enough to try and make something better."
>
>  
>
Ziya,

Seth Godin said a lot about the danger of following the herd in "Purple 
Cow". The iMac and iPod are great Purple Cow examples.

Cheers, Andrew

-- 
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Andrew Boyd  andrew at friendlymanual.com
Web Development/ePublishing Solutions
http://www.friendlymanual.com
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