[Sigia-l] June 29th conference call: Case Examples in Deriving a Taxonomy

[Seth Earley]

Sorry for the cross posts...



            Wed June 29th Taxonomy Community of Practice Call
            If you have already registered or have subscribed for the year,
please pass this on to an interested colleague.

            The next Taxonomy Community of Practice call is on Wednesday
June 29th at 2:00 PM EDT. Cost is $50 per attendee. Register by clicking the
following link:

            https://www2.2checkout.com/2co/buyer/purchase?sid=314750&product
_id=15&quantity=1

            or go to www.earley.com/events.htm and register for the session.

            The topic "Case Examples in Deriving a Taxonomy"
            In this call you'll learn from case studies about how to best
approach taxonomy projects.
            Join Wendi Pohs of IBM, Marcia Morante of K Curve, Amy Warner of
Lexonomy and me for this interactive call. Topics include:

            Term Gathering

              a.. Finding "hidden taxos" that already exist in your
organization
              b.. Use of Industry, competitor, geography lists
              c.. Leveraging menu items in existing HR applications
              d.. Use of existing corporate standards
              e.. How to find organization help from unexpected quarters;
get buy-in early

            Term Organization

              a.. Search logs
              b.. Web Statistics
              c.. Content research
              d.. Inventories and audits
              e.. Facet identification
              f.. Best practices case study

            Testing and Evaluation

              a.. What testing procedures exist?
              b.. Card sorting (open and closed)
              c.. Naming exercises
              d.. Expert evaluation of draft taxonomies
              e.. When to use each method
              f.. What you can learn from each method
              g.. Basic steps in each evaluation method
              h.. How to analyze and interpret results from each method

            Join the free taxonomy community of practice yahoo group:
            http://finance.groups.yahoo.com/group/TaxoCoP/
            Sincerely,
            Seth Earley

            Earley & Associates, Inc

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            email: seth at earley.com
            phone: 781-444-0287
            web: http://www.earley.com

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