[Sigia-l] Macromedia Flashpaper [was: Acrobat reader ?]

Boniface Lau boniface_lau at compuserve.com
Fri Jan 14 20:04:43 EST 2005


> From: David Mendels
>  
> > > If you are interested in reletive saturation of Flash player, by 
> > > version, vs Acrobat, visit here for a study by NPD:
> > > http://www.macromedia.com/software/player_census/flashplayer/
> > 
> > Those numbers refer to Flash pre-installations. 
> 
> Actually, this is not correct.  The numbers refer to actual, working,
> installs. 

But even the survey page uses the phrase "Flash preinstalled":

http://www.macromedia.com/software/flash/survey

SURVEY> In March 2004, NPD Research, the parent company of
SURVEY> MediaMetrix, conducted a study to determine what percentage of
SURVEY> Web browsers have Macromedia Flash preinstalled. The results
SURVEY> show that 98.0% of Web users can experience Macromedia Flash
SURVEY> content without having to download and install a player. 


> The research methodology is very straightforward. A person is asked
> to go to a page and state whether he can or can not see the content
> of that page (for example, Flash 5 content, Flash 6 content, Flash 7
> content, .pdf, .mov, etc). Only if the person can actually see the
> working Flash (or other content type) content is it counted. Folks
> who uninstall Flash do not see that content and would not be counted
> as having the Flash player.

If that is indeed how the survey was done, the survey page should be
rewritten to properly convey the meaning of those figures.


Boniface




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