[Sigia-l] Alternative Focus Group Methods

Eric Scheid eric.scheid at ironclad.net.au
Tue Oct 19 02:01:49 EDT 2004


On 19/10/04 3:26 PM, "Donna Maurer" <donna at maadmob.net> wrote:

> You know, on that continuum, contextual enquiry is even more useful than
> focus groups. If you don't know what the issues are, there's a pretty
> good chance that you won't know what questions to ask, and there's
> nothing more boring than an unstructured, unfocused focus group ;)
> Doing some observation first will at least give a better idea of the
> questions so they can be sensibly discussed by the group...

good point :-)

e.




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