[Sigia-l] IA for non-web based projects

[Peter VanDijck]

> I've never heard of a
> user-centered media process, where themes, concepts, scripts,
> storyboards, etc., are somehow "tested" on users.

Sesame Street were famous for testing their shows on users (kids). They
would play a show, and have a room full of kids watching. There were
also toys in the room. They would then record, on a timeline, how many
kids were watching the screen at any given point and how many kids were
looking somewhere else, in order to measure interest. They then used
that information to make changes to the show until they got a certain
percentage of "attention".

I forgot which book described this.

Many documentary filmmakingg books also recommend making a rough cut and
getting viewer reactions. 

Cheers,
PeterV